Come tomorrow, Snapdeal site gets makeover from new CPO

Category > OTHERS || Published on : Tuesday, June 30, 2015 || Views: 905 || Come tomorrow Snapdeal site gets makeover from new CPO


Snapdeal, one of India’s top three e-commerce players, will be going for a complete makeover on Android, iOS and web. Giving a sneak peek of the new site, Snapdeal’s new chief product officer Anand Chandrasekaran said the revamp was codenamed ‘Phoenix’ and compiled 1,500 responses from Snapdeal employees who had pointed out UI issues and bugs.

The Snapdeal redesign, however, sees the company ditch the traditional red banner in the background in favour of more white space. The focus now seems to be clearly on visual elements that will highlight the product.

Read Full Story @ Financial Express